Support of the brand's social networks by covering the special project during the period of self-isolation

At a time when people are so far apart, we decided to bring them closer to the ambassadors of the Audi brand in the format of joint readings.

The brand's influencers read live excerpts of their favorite works to all Audi Russia subscribers.

In the final of the project, we literally united people with the stars by organizing a competition, the winner of which read his favorite passage together with the star.

Total number of views - 36 628

Total project coverage - 1,387,519

The total number of clicks to the account - 11 843